About Us

Arrthi Little is an award-winning character brand creator based in Hampshire creating entertaining characters in her signature style ‘Cute, Chubby, Cheeky’. She joined the Greeting Card Association (GCA) in 2022 and launched her Cheeky Legends greeting card collections at Progressive Greetings Live tradeshow in 2023. Recent highlights; awarded The Gift Fair's 'Future Star Award', winning a Bloomsbury Writers & Artists competition, Brand Licencing Europe (BLE) finalist and becoming a HarperCollins Author & Design academy Alumni.

  • PG Live 2025

    Arrthi proudly showcasing her NEW Gardening Gnomes collection at the Progressive Greetings Live Tradeshow in London.

  • Family Business

    Our studio is based in Southampton, famous for its cruise ships. It's a wonderful city to build our family business, located on the south coast, just an hour from London!

  • Adriana Lovesy and Arrthi Little standing on a colorful staircase at PG Live

    Powerful Women

    Watch as Card Queen Adriana Lovesy and Arrthi Little team up to redefine the greeting card industry!